WIT team shows out at NHL Business Meetings in Boston

WIT was well-represented at the NHL Club Business Meetings in Boston this month! Several members of the team, including Founder & CEO Vaidhy Murti, held court at the WIT booth for several days catching up with partners and making new connections. 

Representatives from every current WIT partner in the NHL stopped by to chat and brainstorm for the 2024-25 season, and we were delighted to see several win Stanley awards from the league in a number of categories. It was also great to chat with folks from the NHL league office, talking through the success of this spring’s Skate to the Stanley Cup Runner Game and the NHL Playoffs Fan Map.

The WIT team made new friends too, of course! Business leaders from various teams and brands got to see the WIT magic first-hand by trying out a Prize Wheel made just for the event, winning real prizes like WIT merch and pilot activations. There’s nothing quite like an instant win!

“Our team had a fantastic time attending the NHL Club Business Meetings in Boston,” Murti said. “It was amazing to spend time with all of our partners and deeply fulfilling for us. We are very excited to continue pushing the boundaries of fan engagement together.”

We’re all looking forward to creating more amazing experiences for fans, and our growing service team will continue providing the best-in-class digital activations across the league no matter how many new partners sign on. Click here to chat with us now!