There’s a saying around NFL circles that there is no offseason.
That is certainly true in the month of April and over the next few days for the NFL Draft.
NFL content and marketing teams have been busy preparing content, memes, videos, promotions and everything in between for the NFL Draft, schedule release, tickets going on sale and…new uniforms!
And the team here at WIT has been with them every step of the way.
Thursday night marks the official start to the NFL Draft and teams have been engaging fans all month with mock drafts, expert analysis and historical flashbacks to past drafts.
The NFL league office has fans painting the country in all 32 shades of league colors with users picking their favorite teams and locations on WIT’s NFL Draft fan map. After entering they receive a personalized share image with their name and favorite team.
On April 23, after over a week of teasing it on their digital platforms, the Houston Texans fully revealed their new uniform combos for the 2024 season.
Ice so blue 🥶 pic.twitter.com/3nC5xglb6x— Houston Texans (@HoustonTexans) April 23, 2024
Ice so blue 🥶 pic.twitter.com/3nC5xglb6x
On Wednesday, they unveiled their jersey customizer with a WIT fan map where Texans fans plant their flag around the country and receive a custom share image with their name on the back of a new jersey.
Finally, the league’s newest and buzziest tentpole event drops again this May with the schedule release announcements. Every year, content teams go all in with funny, crazy and ingenious videos to reveal the schedule.
The Las Vegas Raiders have already primed their fans for the new schedule with WIT’s custom schedule predictor product.
The NFL and its fans are always engaged, no matter the time of year. This year, they’re doing it the WIT way.